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Kestravo

Cold email stopped working. Job postings didn’t.

The outbound deskthat starts froma job posting.

Every company we email has publicly said it needs what you sell — this month, in its own words, in a job posting. Kestravo finds that posting while it is still live, verifies the employer, finds the person who decides, writes an email about their opening and sends it from your own mailboxes. Everything up to the meeting. The meeting is yours.

  • Every company has a live posting for the seat you sell
  • Nothing goes out until you approve it
  • See your market before you pay anything
One posting, start to reply
1/5 · a posting goes up

New posting · careers.lakeshorerehab.com

Medical Billing Specialist

Employer
Lakeshore Rehabilitation Partners
Where
Grand Rapids, MI · onsite
Posted
9 days ago
Salary
US$48,000 – 56,000
Found on the employer's own careers page, 9 days open.

Watching, verifying against, and sending through

Employer career siteswatched dailyJob-board feedslicensed, watched dailyIdentity registriesverificationCompany websitesresolved and probedContact dataour accounts, includedOutreach mailboxesprovided and warmed

Why it was built

We watched a team do this by hand for two weeks.

Three people, every day: search LinkedIn, look the company up, find the name in Apollo, send the same email. Almost nobody replied. The loop was not the problem on its own — they were reaching companies weeks after the moment had passed, with an email that could have been sent to anyone.

 A hand-run deskKestravo
Finding who is hiringSomeone searches LinkedIn and job boards every morningEmployer career sites and licensed feeds, every weekday, for the exact titles that mean budget in your market
Checking the companyA glance at the website, if there is timeDomain resolved and probed, size checked, agencies and hospital systems held back with the reason
Finding the contactName copied from Apollo, one company at a timeDecision-maker above your seniority floor, found on our data accounts, address verified before it is used
The email“We can fill this role for $1,500 a month”Cites the seat, the days open, and three peers that posted the same seat this fortnight — from your own pipeline
SendingFrom whichever inbox was open, all at onceSpread across four outreach mailboxes in your name that we register and warm — never your main domain — capped per day, paused on a bounce spike
RepliesLost across five inboxesOne thread per company, classified, with a booking link one click away
When it reaches themWhenever the list rotation came roundWhile the posting is still live — each market has its own freshness rule, because a seat filled in three weeks is a pitch that had to land in the first one
Knowing what happenedNobody doesA Monday digest, a shareable report, and a ledger of every approval and meeting

How it runs

Five steps. Four are ours.

You tell us the seat that means a company needs you. From then on the loop runs on our side, and what reaches you is a draft to approve and a reply to answer.

  1. 01

    Watch where your market hires

    Employer career sites and licensed job-board feeds, every day, for the titles that mean a company needs what you sell — tuned to your market, not a keyword list.

    Your part: Tell us the seat, once.

  2. 02

    Verify the employer

    Live posting, real website, right size, not an agency, not a hospital system, not already yours. Anything that fails is held back with the reason, never silently dropped.

    Your part: Nothing.

  3. 03

    Find the person who decides

    Owner, administrator, VP — above a seniority floor you set — on contact data from the vendor accounts we hold. Every address is verified before it is ever used.

    Your part: Nothing.

  4. 04

    Draft an email about the posting

    The seat, the days open, the salary if posted, and three peers hiring the same seat. Any claim the email cannot back is rejected before you ever see it. It waits for you.

    Your part: Press a to approve. Or let it auto-send once you trust it.

  5. 05

    Send, and route the reply

    In the pilot, from an outreach mailbox you already have. On the retainer, from four we register in your name, warm and cap — never your main domain. Replies come to one thread per company, classified, with your booking link one click away.

    Your part: Take the meeting.

Step four, live — the review queue. Click it and press a to approve, r to reject.

≈ 1,284 leads0 reviewed
StatusReachAccountScore
Needs reviewNorthgate Medical Group91
NewArbor Ridge Senior Care87
Needs reviewCascade Orthopedic84
NewLakeshore Dental Partners78
Needs reviewCedar Valley Health74
NewPinehurst Rehabilitation71
Needs reviewSummit Family Practice66
NewHarborview Imaging62

Proof

The evidence is in the email, and outside it.

A cold email is a claim. Three other firms hiring the same seat this fortnight is evidence, and it comes from your own pipeline. Every email we send can survive the reply most outbound cannot — “how do you know that?”

Inside the email

Peer proof, written by code

…a trained estimator from Northwind can carry the work on flexible terms.

Three other contractors posted the same estimator seat in the last two weeks: Ridgeway Builders, Coastal Civil and Mercer & Sons. Yours is the one this note is about.

Worth a 15-minute call?

Names from your workspace only · appended after the draft passes validation

Monday, 9am

The weekly digest

Signals found
142
Approved
61
Emails sent
118
Replies
7
Meetings booked
2
Waiting for review
38
Sent from your own mailbox to your management accounts · example week

One link, no login

The shareable report

app.kestravo.com/r/​k3v9…

  • Last 7 days’ counts and the week’s approved list
  • Never a contact’s email, a message, or a price
  • Expires in 30 days; revoke it any time
What you send a prospect, and what a pilot client sends their boss

A note from the founder

I spent two weeks sitting with a revenue-cycle staffing team. Three people searched LinkedIn every morning for practices hiring billers, looked each one up in Apollo, and sent the same email. A second firm did the same for contractors. Almost nobody replied. The people were good. The loop was the problem — it was slow, it was blind, and the email said nothing the practice did not already know. Kestravo is that loop, run by a machine, writing an email that earns the reply.

— Sai, founder

Who it is for

Firms whose customers hire before they buy.

A market is not a keyword list. It is what a posting means in that market — which titles signal budget, which employers are worth an email, and which are noise.

Running today

Billing & RCM providers

Offshore and outsourced revenue-cycle companies selling to US practices

A practice hiring an in-house biller, coder or AR specialist is about to pay a full salary for a seat you fill for a fraction.

  • Practices only — hospital systems, payers and vendors held back
  • Employer identity verified against the US national provider registry
  • Long-open seats rank highest: the claims are already piling up

Running today

Construction & legal staffing

Contingency and contract staffing firms placing estimators, PMs, site staff, attorneys and legal support

A company advertising the role you place has work booked and nobody to do it — and a 15% fee is cheaper than a second month open.

  • Fresh postings rank highest: the pitch only lands while the need is live
  • Agencies and national contractors routed away from the lead file
  • One market per workspace; separate ledger, separate mailboxes

Running today

HVAC & mechanical staffing

Firms placing service and install technicians, or HVAC office and project staff

A contractor advertising for a technician is turning work away this week — a filled seat is booked revenue, not a saved salary.

  • Two packs: field trades, and mechanical office and project roles
  • The tightest freshness gate on the platform — 21 days, because a technician opening is filled fast
  • National contractors and service rollups denied; facility owners routed to review, never silently dropped

Your market

Anything that hires before it buys

Bookkeeping, legal ops, logistics, marketing, managed IT, offshore engineering

If a job posting in your market predicts a purchase, the desk already fits.

  • A new market is a configuration pack, drafted in a day (US$750 once)
  • Titles, employer rules and scoring tuned with you after the first run
  • We run a real search on your market before the first call

What it frees

Your closers should be in meetings, not on LinkedIn.

We are not replacing anyone. The part of this job that earns money is the conversation, and that stays with your people. Everything before it — finding the company, verifying it, finding the person, writing the email, chasing the reply — is ours. Desk is US$1,250 a month for one market.

Hours back, every month
43h
One new client pays for
10 months

The desk costs 10% of one win. We will not tell you how many more wins 43 hours buys — that depends on your closing, and a number we invented would be worth nothing. What we will say is that those hours currently go on searching, and the call is with someone who already replied.

What we put in writing

Six commitments, and where each one lives.

A vendor that says trust us is asking for something. One that shows you the rule, and where it is written down, is not.

  1. 01

    Your main domain is never touched, and the outreach domains are yours.

    Every email leaves from a separate outreach domain — one you already own during the pilot, or one of 4 mailboxes we register in your name and warm once you are on Desk. The console refuses to send from your main company domain, warms each domain on its own schedule and pauses it on a bounce spike. Leave, and the domains go with you.

    Enforced in the product

  2. 02

    Nothing is sent in your name without you.

    Every draft waits for a person on your side to approve it. Auto-send exists, and it only switches on after a number of approvals you set.

    Enforced in the product

  3. 03

    Data is included, and never itemised.

    Contact data, verification and drafting run on data accounts we hold and pay for, within a monthly allowance that is in the plan. A statement counts approved companies and booked meetings, never vendor usage. Already paying for a contact-data vendor? Tell us and we will work out the arrangement.

    In the terms

  4. 04

    Pay US$249 for the pilot, nothing else.

    No retainer and no contract to start. Continue to Desk and that US$249 comes off your first month's invoice. Stop, and it is all you have spent.

    In the terms

  5. 05

    The invoice is built from a ledger you can read.

    Every approved company and every booked meeting is a timestamped line you can see in the console. There is nothing on the invoice that is not on the ledger.

    In the product and the terms

  6. 06

    A named company stands behind it.

    Resilient Forge Private Limited, CIN U62099AP2025PTC117298. Postal address and email on every page — and in every email footer, as the law requires.

    In the footer

Pricing

Three numbers. All of them are in the contract.

Per workspace, not per seat. The pilot runs on an outreach mailbox you already have; from Desk onward we provide 4 of them, warmed and capped, along with the data licences and verification. Start with the pilot; if you continue, what you paid for it comes off your first Desk month.

Start here

Pilot

US$249once · 14 days

Less than an hour of a recruiter's time. See the desk run on your own market before you commit to a month — it sends from an outreach mailbox you already have, so there is nothing to set up and nothing to warm. We operate it; you approve and take the calls.

  • About 300 verified companies with a live hiring signal
  • Up to 400 decision-maker contacts, verified, on our data accounts
  • Up to 300 emails from your own outreach mailbox — never your main company domain
  • You approve every email before it goes
  • Shareable report link and the weekly digest
  • No outreach mailbox? US$299 and we supply the full set — 4 pre-warmed mailboxes across 2 domains in your name, the same ones Desk runs on, sending from day one
  • Continue to Desk and what you paid comes off your first month
Start the pilot — pay online

Secure checkout on Stripe. Prefer an invoice first? email us.

Desk

US$1,250per month · one market

The whole loop, every day, for one market — with your whole team on it.

  • One market, worked every weekday — we run it, you approve
  • Typically 800–1,200 emails a month and 800 decision-maker contacts on our licences; we tell you before that changes
  • 4 outreach mailboxes across 2 domains in your name — we register, warm and cap them, and they are yours to keep
  • Unlimited users; review queue, drafts, replies, ledger
  • Peer proof in the email that opens each sequence, digest every Monday
  • Report links to share with anyone
  • Month to month, cancel at any month end
Talk about Desk
Prefer to write it yourself?GmailOutlook

Desk Plus

US$2,250per month · up to 3 markets

For firms that sell into more than one market — RCM and construction staffing side by side, each with its own signal.

  • Up to 3 markets or workspaces in one company
  • Typically 2,500–3,500 emails a month and 2,000 contacts, across 8 outreach mailboxes
  • A new market configured within a week
  • Everything in Desk
  • Month to month
Talk about Desk Plus
Prefer to write it yourself?GmailOutlook

Founding customers. The first 5 companies pay US$999 a month for Desk, locked for twelve months, in exchange for a case study we can name and a short call each week while we tune your market.

A market we do not run yet. US$750 once, and we build the pack — the titles, the employer rules and the scoring for your market — then run a real search on it before you pay for anything else. The five markets above need no pack; you can start a pilot on them today.

Per-meeting option. Any plan can trade part of the retainer for US$150 per booked meeting. Meetings are logged to the ledger with a timestamp, so the line is evidence, not a claim.

Prices in US dollars, invoiced in advance. Contact data, verification and drafting run on data accounts we hold and pay for. Volumes above are what a month normally looks like, not a meter you are racing — the fair-use ceiling each plan is bounded by is written into the terms, and we tell you before you approach it. Already paying for a contact-data vendor? Tell us and we will work out the arrangement.

Questions

What buyers ask on the first call.

What does Kestravo actually do each day?

It watches employer career sites and licensed job-board feeds for the seat you sell into — a practice hiring a biller, a contractor hiring an estimator, a company hiring an engineer. For every posting it verifies the employer is real, findable and the right kind of company, finds the decision-maker on the contact-data accounts we hold, writes an email grounded in that posting, and sends it from your own mailboxes once someone on your side approves it. Replies land in one place with a booking link ready. Everything up to the meeting is ours; the meeting is your team's, which is the part that closes.

Isn't this just cold email, which stopped working?

Cold email stopped working because it was sent to people who had said nothing. A job posting is a company publicly announcing, in its own words, that it has a gap and a budget for it — so an email about that posting is a reply to something they published, not an interruption. That is the whole difference, and it is why the email can name the seat, how long it has been open and three other firms hiring the same role this fortnight. Take the posting away and we would be doing what stopped working too.

The posting is public — won't every competitor email them too?

Some will, from a list, weeks later, with "we can fill this role". The signal is public; the speed and the specificity are not. We watch for the titles that mean budget in your market every weekday, so the email goes while the seat is still open — in some markets that window is deliberately short, because a role filled in three weeks is a pitch that had to land in the first one.

How is this different from Apollo, Clay or an outsourced SDR agency?

Apollo and Clay give you data and a workflow; someone still has to operate them every day, and that someone is usually a person you would rather have on calls. An outsourced SDR agency takes the conversation off you too, at US$3,000 to US$8,000 a month, from their mailboxes and off a bought list — which is why their meetings so often arrive cold to your own team. Kestravo sits between the two: we start from a live hiring signal, run the whole loop and send from your own domain, and we stop at the meeting. Your people close, because they are better at it than anyone we could put in front of your client.

Why do the emails get replies when ours don't?

Because they are about the posting, not about you. Each email cites the seat and how long it has been open; the one that opens the sequence also names up to three other firms in the same market that posted the same seat that fortnight — evidence from your own pipeline, written in by code, not by the model. It goes in one email rather than all of them on purpose: the same three names repeated down a sequence is the mail-merge tell it exists to avoid. Any draft that claims something it cannot know about the recipient is rejected before you see it. Generic "we can fill this role" emails are exactly what stopped working.

Do you send from your mailboxes or ours?

Yours, always — the question is who provides them. The 14-day pilot runs on an outreach mailbox you already have: nothing to register, nothing to warm, sending on day one. That is the whole reason a fortnight is long enough to prove anything. If you have no outreach domain, we supply the whole set for US$299: 4 pre-warmed mailboxes across 2 domains in your name, sending at full volume on day one, and the pilot is still 14 days. We buy the warmup rather than spend your pilot waiting for it — and they are the same 4 Desk runs on, so nothing is rebuilt if you continue. From Desk onward we provide 4 outreach mailboxes across 2 domains in your name, warm them and send across all four, which is what carries the monthly volume without leaning on any one mailbox — a normal Desk month is about 14 emails a day from each. Either way your main company domain is never touched and the console refuses to send from it — cold outbound on the domain your invoices and password resets depend on is the one mistake worth never making. The domains are yours and go with you if you leave. Every domain has its own warmup schedule and daily cap, pauses itself on a bounce spike, and nothing goes out in your name until a person on your side approves it.

What do I need to bring?

The seat you sell into, a postal address for the email footer, and someone on your side to approve drafts and take the calls. For the pilot you also bring one outreach mailbox — an address on a domain that is NOT your main company domain, with some sending history on it. If you do not have one that is fine and it is a question on the form: we supply 4 pre-warmed mailboxes across 2 domains in your name for US$299 instead of US$249. Same 14 days, same volume — mailboxes bought with sending history behind them start at full speed, where a domain warmed from scratch would spend most of your fortnight climbing. Spread across four, the pilot sends under ten emails a day from each, which is the quietest way to start a domain that will still be sending in a year. Contact data, verification and drafting are included in the plan, on data accounts we hold and pay for. If you already pay for a contact-data vendor and would rather we ran on your account, tell us and we will work out the arrangement — the monthly contact allowance would not apply.

What does the US$249 pilot include?

14 days, one workspace, one market, operated by us. Around 300 verified companies with a live hiring signal, decision-maker contacts for them, up to 300 emails sent from an outreach mailbox you already have, a report link you can share with your team, and the weekly digest. It is a fortnight rather than a month because your mailbox already has sending history — there is no warmup to wait through. If you continue to Desk, the US$249 you paid comes off your first month.

How do I know it is working?

Three ways, none of which need a login. A weekly digest email with the week's counts: signals found, emails sent, replies, meetings. A shareable report page with the same numbers and the week's list. And a ledger in the console that records every approved company and every booked meeting with a timestamp, which is also what your invoice is built from.

Which markets do you cover?

Anything that hires before it buys. You can buy a pilot for five markets today: revenue-cycle and billing companies selling to US practices; construction staffing; legal staffing; HVAC field staffing; and HVAC and mechanical office staffing. Anything else — bookkeeping, logistics, managed IT, offshore engineering — is a configuration pack: US$750 once, drafted in a day and tuned with you from the first real run. Tell us the seat and we will run a real search on it before the first call.

Is the contact data compliant?

It is business-contact data sourced from public job postings and established contact-data vendors, used for B2B outreach. Every email carries your postal address and a working opt-out, one-click unsubscribe is honoured automatically, erasure requests are processed, and a suppression record keeps a removed person from ever being re-imported.

Can I cancel?

Yes. Desk is month to month. Founding customers who take the locked price commit to twelve months at that price; everyone else can stop at any month end. Nothing is deleted if you pause — you lose access, not history.

Start this week

The first replies land inside the pilot.

Tell us what you sell and who buys it. We run a real search on your market before the first call, so the first thing you see is companies hiring for your seat this week — not a slide deck.

Prefer to write it yourself?GmailOutlook

Reply within one business day.